Deafblind UK is a modern and forward thinking charity, with a long history and rich heritage. It is important that our brand reflects where we are now and that it communicates our energy and passion towards supporting people who are living with deafblindness.
We have recently made some small enhancements to our logo and colour palette to maximise the potential of our brand and to ensure it works well for the charity both now and in the future.
CEO Nikki Morris said: “We support a highly diverse audience all of whom are affected by deafblindness in different ways. It is important that our audience can relate to our brand regardless of their demographic and that we remain accessible to everyone who needs us. Our internal marketing team has done a fantastic job in updating some of our visual assets to meet these needs.”
Our refreshed logo and colour scheme can be seen across our website and social media channels from today. We plan to phase our refreshed look into other channels over time to avoid high costs and wastage.